Seven years of storytelling, editing, and building — now channelled into AI-powered systems that help marketing agencies move faster and look better.
Journey
Right now, I'm working on AI solutions for marketing agencies.
It started when I was working inside one. I kept noticing problems — things that were taking too long, tasks that felt pointless to do manually. I started thinking, AI can fix this. So I tried. Learned it myself, built something, and the agency actually liked it.
Then I thought — every agency has these same problems. Why not do this for others too?
That's how I got here.
I joined a marketing agency as a video editor.
But because of my background in media sciences, they moved me to Senior Marketing Executive pretty quickly. Honestly it made sense — I'd already been doing brand identity, content strategy, and content calendars for freelance clients for a while. It wasn't new to me.
Before all of this, I was making films.
This is the part I care about the most. I've written and directed three short films. One of them is called Reserved Parking Only. I've worked on some award-winning projects too.
Filmmaking for me was never really about the career — I just wanted to tell stories. That's still how I feel.
Before films, I was making content on YouTube.
Lifestyle videos, thoughts, poetry, small documentaries. I wanted to do this for a long time before I actually started.
Irfan Junejo and Taimoor Salahuddin were a big reason why. They showed me that you don't need a big production to tell a real story.
I started by editing videos on my elder brother's phone.
KineMaster was the app. My friends and I would go out in the morning, shoot random stuff, and I'd edit it right there. Slowly moved to PC — Filmora first, then Premiere Pro.
Started taking on freelance clients. Local ones first, then international through an agency. That's where it all began.
That's the story. Here's what came out of it — pick the side you came for.
AI ads, reels, long-form YouTube, films and documentaries. The storytelling side.
Brands I've worked with, campaigns I've run, and the AI systems I build for agencies.